You can track all the traffic on your map through your own Google Analytics account!
There is a spot within the content management system to input your own GA ID. The map supports both Universal Analytics and Google Analytics 4.
Note: Universal Analytics may no longer record analytics, if you have not already done so, update to Google Analytics 4 and insert your GA4 Measurement ID in the CMS.
To add your Google Analytics Measurement ID
- Click the blue 'Options' tab in the CMS
- Find the field for Google Analytics.
- Input your GA Measurement ID into the correct field, the format for the ID here should be similar to G-12345678 for Google Analytics 4.
- Don't forget to save and publish this addition!
Note: it may take up to 24 hours for Google Analytics to begin propagating in your account.
Example of CMS Options tab where you enter your Google Analytics Measurement ID
What Events does Concept3D Track? - Google Analytics 4 (GA4)
By default, Google analytics will show overall page_views, site engagement session, devices used, bounce rate and more.
Here is a table of the custom events Concept3D has added to track user behavior on your map:
|
Event Name (formerly Event Action) |
Occurs when a visitor... |
|
Accept Cookies |
Accepts the Concept3D cookie policy |
| Category Expanded | Expands a category (through the old frontend) |
| Category On | Enables a category in the Location sidebar |
| Category Zoom | Enables a category and the map zooms to the view set for the category |
| Category View | Occurs when a category is opened (via map sidebar or direct URL) |
| click | Clicks on an outbound link. This is a default GA4 event |
| Close Directions | Closes Wayfinding 2.0/Directions sidebar |
| Directions | Clicks "Get Directions" in old Wayfinding 1.0 |
| Drop Direction Pins | Drops Direction Pins for Wayfinding 2.0 |
| Explore Media Gallery | Goes to next or previous media (image, video, or panorama) on a location. This can also happen when they click on the media types tab below the media itself |
| file_download | Downloads a file. This is a default GA4 event |
| Find an Event Space | Opens the "Find an Event Space" sidebar (by clicking "Find an Event Space" in the top bar). ALSO fires when "Find Event Space" button is clicked in the same sidebar |
| first_visit | Visits the map for the first time ever. This is a default GA4 event. |
| Floor Selector | Changes the floor level (either through click the floor level specifically, OR through the up and down arrows of the floor selector) |
| Form Close | Closes the form that appears during a Map Tour |
| Form Open | Sees a form appear during a Map Tour |
| Form Submit | Submits their information on a form during a Map Tour |
| Get Directions | Gets Directions in old Wayfinding 1.0 (with Directions separate) |
| Get This View | Clicks the share button for the map |
| Home | Resets the map view by pressing on the Home icon (in the map control buttons like zoom in and out) |
| Image Loaded | Sees an image loads in the location sidebar or balloon. Often happens when a visitor goes to the next image and it is loaded |
| Location Details | Clicks the Information tab of a balloon location |
| Logo Click | Clicks the logo of the map |
| Map Engagement | Pans or zooms the map. Only occurs once during a map visit |
| Marker Open | Opens a location in the sidebar or balloon. Also clicks on a tour stop in the Tour navigation bottom bar |
| Marker Zoom | Opens a location AND the map view zooms to it |
| Minimize Location | Minimizes a location |
| Navigate Direction Steps | Clicks the Wayfinding 2.0 Next/Previous Steps buttons |
| Open Directions | Opens both Wayfinding 1.0 and 2.0 modules |
| Open Room Details | Clicks on a breakout space button inside an Event Space page |
| page_view | Loads the map. This is a default GA4 event |
| Panorama Loaded | Sees a panorama load in the location sidebar or balloon. Often happens when a visitor goes to the next panorama and it is loaded |
| Pop Up Close | Closes the pop up |
| Print Map | Opens the Generate Print Map sidebar. Also occurs when the Generate Print Map button is pressed in the sidebar |
| Print Map Attribute | Generates a Print Map. This event records the attributes selected for the print map |
| Rotate Map | Rotates a C3DGL map |
| scroll | Scrolls on a map (e.g. in a location sidebar) |
| Search | Executes a search |
| Select Breakout Space | Selects a breakout space on a Space Planner map. Happens at the same time as Open Room Details too |
| session_start | Opens a map. This is a default GA4 event |
| Set Directions End Point | "Gets directions" from Wayfinding 2.0. Records the destination location |
| Set Directions Start Point | "Gets directions" from Wayfinding 2.0. Records the starting location |
| Set Directions Type | "Gets directions" from Wayfinding 2.0. Records the transportation mode |
| Share | Copies the link or embed code of a location's share popup |
| Share Directions | Copies the link to Wayfinding 2.0 directions |
| Sidebar Menu | Expands or collapses the sidebar menu |
| Sidebar Tab | Toggles between Locations/Tours/Transit tabs in the sidebar |
| Streetview | Drops the Google streeview person on the map |
| Switch Map Type | Selects either Map or Satellite as the new map type |
| Toggle Wheelchair Wayfinding | Enables or disables wheelchair accessible routes in Wayfinding 1.0 and 2.0 |
| Tour Exit | Exits a Map tour |
| Tour Next | Clicks the next button during a Map tour |
| Tour Open | Opens a linked tour in the map |
| Tour Play | Opens a Map tour |
| Tour Prev | Clicks the Back button during a Map tour |
| user_engagement | This is a default GA4 event that measures the amount of time someone spends on the map with the map in focus (not in the background) |
| Video Loaded | Sees a video load in the location sidebar or balloon. Often happens when a visitor goes to the next video and it is loaded |
| Wayfinding | Opens Wayfinding 1.0 module |
| Wayfinding Location | Searches for a start or destination location in Wayfinding 1.0 |
| Wayfinding Marker | Moves the start/end pins for Wayfinding 1.0 |
Helpful Hint! Here is a great blog post for additional information on users, pageviews, and sessions when reviewing your Google Analytics.
Where to find your Google Analytics ID
UTM Tracking Codes
A UTM code is a snippet of code that you can add to a URL to track the performance of campaigns and content. There are 5 variants of URL parameters you can track - source, medium, campaign, term, and content. Dimensions you track via UTM codes show up in your analytics to give you insight into performance.
To add a UTM code place the additional query parameters before the hash in the URL.
Example: